C.A.N. - The Chicago Automotive Networking Conference

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Fill 'er Up! Fueling Your Online Marketing Strategy!TM
Presented by Danny Sanchez

AMI Approval in progress (2 part class - 3 Hours per session) In depth class on the different parts of internet marketing including websites, SEO, SEM or paid search, social media, blogging, search engines, email marketing.

Part 1 - The first part of this powerful class gives shop owners and managers a working knowledge of marketing through the internet and electronic media. Part one covers Website design and layout, Danny reveals the 10 secrets his company has used to build AutoInc. Award Winning Top Ten websites, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Analytics, Pay Per Click, Search Engine Performance and more. Shop owners gain in- depth knowledge about what should be considered the "anchors" for their online marketing strategy.

Part 2 - The second part of this powerful internet marketing course covers social media marketing, email marketing, advanced concepts of website traffic driving strategies and advanced online marketing strategies. Attendees in this class will leave with a working knowledge on deploying a successful social media campaign, email campaign, and search engine tuning tips to maximize their companies exposure in their community. Most importantly, they will leave with the information to bring all the areas of internet marketing together to form a power online strategy!

Danny’s company, Autoshop Solutions, built two websites that won the 2009 AutoInc., Magazine Top Ten Repair Websites award, and five websites that won the same AutoInc., competition in 2010. Autoshop Solutions is also the only automotive specific company with success in Social Media Marketing, Email Marketing, and more. Our experience and success in the industry is information that can be shared, and help shop owners grow their businesses through the power of the internet!

My Customers Come First!TM - Sales Training Course
Presented by Danny Sanchez

AMI Approved (3 or 6 Hour) Recharge your service advisor with this powerful 3 or 6 hour sales course.

In this course, you will learn how to present service recommendations in a way that makes customers feel good about you, the repairs, and comfortable to say, “Yes!” Participants learn telephone procedures that turn price shoppers into cars in the bays! This seminar teaches you how to overcome difficult objections, and use sales procedures that lead to higher sales, higher profits, and more referrals! Learn the secrets of sales that Danny has used to break sales records and profit goals!

[Target Audience – All staff that have contact with customers or sales responsibilities] [Application – Auto Repair examples used, sales techniques can be applied to collision ]